Huds & Guis

Posts Tagged ‘sport’

NeuroScouting by Spov

NeuroScouting by Spov

Here’s a short clip I discovered by London based studio Spov, titled ‘NeuroScouting’, that deals with sports science and data analysis. The clip shows different ways of visualising the data that can be collected to analyse sports performance. The sequencing of the data elements does a good job of leading the eye around and establishing […]


Push ‘Strength in Numbers’ – Data Visualisation

Push 'Strength in Numbers' - Data Visualisation

Here’s a short trailer by Common Good, for the training app Push. It features a lot of nicely designed data visualisations. The execution is very polished and does a good job of visualising how the app is tracking different types of exercises. I like the variety of infographics used to describe different types of measurements, […]


Justice – New Lands Retro UI

Justice - New Lands Retro UI

I was hesitant about posting this one, but I’m just a sucker for retro interfaces or anything that makes me nostalgic. This clip for electronic music duo Justice, certainly does that from a visual sense. The whole clip looks like a 70s or 80s sci-fi film, full of gadgets, action and a bit of cheese. […]


METS Amazin’ – Futuristic Baseball UI

METS Amazin' - Futuristic Baseball UI

Here are two cool spots for the New York Mets, featuring a futuristic take on baseball. Not really what I expected to see from a spot promoting a baseball team, so I was pleasantly surprised, mainly because I love seeing everyday activities re-imagined in futuristic worlds. Here the players all wear helmets that feature Heads-Up […]


Showcase 4 – Sports HUDs

Showcase 4 - Sports HUDs

It seems when it comes to sport, the more information you have on your performance, the better chance you have for improvement. There’s already a lot of applications out there that track your activities, like Nike+ and EpicMix. For more visual, real-time data in sports like Snowboarding and Wingsuit Flying where you can’t afford to […]


Under Armour Julio Jones – Data Visualisation

Under Armour Julio Jones - Data Visualisation

Following on from Showcase #2, here’s another nice example of data visualisation by Shilo for Under Armour. It features a range of data graphics with a sports specific feel. I kind of like the colour scheme they used, mostly because it probably wouldn’t have been my first choice given the colour of the surroundings, but […]